We are actively engaged in targeted poverty
alleviation and rural rejuvenation

On May 20, 2018, we established the strategy to complement government’s efforts in the poverty alleviation campaign. Guided by local governments, we have twinned up with 57 counties across 16 provinces and leveraged our corporate resources to develop a customized poverty relief strategy that targets local need. Our “1+5+N” poor-relief model consists of four “compulsory practices”, including CPC party building, industrial development, education and employment, along with a set of “optional practice” that targets local needs.

57

counties actively participated in precision poverty alleviation and rural revitalization

1+5+N

poor relief model

RESULTS

57 counties in 16 different provinces across the country
337,129 registered poor individuals in 14 counties in 9 provinces across the country have worked their way out of poverty

Revitalization through industrial development

Revitalization through industrial development

Guoqiang Foundation establishes the whole industrial chain assistance system, and creates the co-construction and sharing industrial model of "enterprises (cooperatives) + bases+ pioneers of poverty alleviation + farmers".It has provided assistance for 95 industrial projects and built the agricultural assistance brand "Zhenbixiang” that sells agricultural products for poverty alleviation to promote the diversified and stable development of rural industries.

Revitalization through talents

Revitalization through talents

Based on educational training and with the help of social resources, Guoqiang Foundation has built a multi-level,branded and systematic talent training project to train talents for rural industries,skilled talents and public service talents, and to strengthen the development of basic education in rural areas.

Revitalization through culture

Revitalization through culture

Guoqiang Foundation pays a lot of attention to promoting rural construction through rural culture. It has held large-scale rural cultural activities such as rural Spring Festival gala, plaza dance competition and Dongxiang Embroidery Fashion Week to promote the inheritance and development of rural intangible cultural heritage, build a characteristic cultural industry chain, support the development of Dongxiang’s embroidery industry, develop cultural tourism and create a sample of rural cultural tourism. It has developed more than ten routes for study and research tours.

Revitalization through ecological improvement

Revitalization through ecological improvement

Guoqiang Foundation has participated in the construction of beautiful countryside in 108 villages across the country to engage in the renovation of living environment, the promotion of rural style and features, and the creation of cultural landscapes, especially the "three cleanings, three demolition and three renovations" project, the building of star public toilets and sewage treatment projects, to improve the rural living environment and help farmers live a happier life.

Revitalization through party branches

Revitalization through party branches

Guoqiang Foundation has established front-line party branches and cooperated with more than 200 other village-level party branches. It has trained more than 10,000 grass-roots cadres, consolidated the achievements of the co-construction by 100 villages, trained talent teams for rural revitalization, and promoted the revitalization of grass-roots party branches and the bases for party building.